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ORIGINAL ARTICLE
INFORMATION AND PROMOTION IN DEVELOPMENT OF AGRO-TOURISM HOUSEHOLDS
 
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Politechnika Białostocka
Publication date: 2018-07-02
 
Economic and Regional Studies 2011;4(1):81–87
 
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ABSTRACT
The work is devoted to evaluation of information and promotion as an instruments of marketing activities for agrotourism. Theoretical system of information, factors of agro-tourist development, as well as terminology proposed by different authors, subjects of promotional activities and their role in agro-tourism promotion were presented. The special attention was oriented on selfgovernment organizations and associations, including the Polish Tourism Organization.
 
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